Systematic Storytelling –
An information design method

by Gerlinde Schuller

Systematic Storytelling is an information design method that combines systems design and storytelling. It is predestined for the communication of complex narratives.

In my research projects I have often questioned common, linear narrative formats. These are insufficiently suitable for conveying multi-layered topics and complex contexts. For this reason I started to mix information design methods (e.g. universal principles, classification systems, standards) with storytelling forms and techniques. The user is offered a range of different overviews and individual access to a complex story. For this design of ‘narrative systems’ I have coined the term Systematic Storytelling.

I have already experimented with this method in my projects Designing universal knowledge and Amsterdam in documents. My research project The Infinite Narrative serves to further develop and lay down this information design method.

If you are interested in a presentation or workshop about Systematic Storytelling, contact me at: studio(at)